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LANY | Performance Clipping

4.9
Open campaign
Pay per 1,000 views
$1.00
Minimum views
2,000views
Available
$0of $4,110
Max per video
$400

LANY | Performance Clipping

This campaign no longer accepts clips. Its page stays up with what it offered and what it actually paid.

Join the campaign

Clippers taking part

42 clippers±0 since 31 Oct

4341
31 Oct1 Nov

42 clippers+19 since 25 Oct

4223
25 Oct1 Nov

42 clippers+20 since 2 Oct

4222
2 Oct1 Nov

Last reading: 1 Nov 00:16 UTC

Summary

LANY is a brand seeking to generate awareness and anticipation for its live music performance videos.

Your role consists of creating clips from the musical content and concert moments found in the approved assets folder of the brief.

You must edit the videos with a minimum duration of eight seconds for TikTok and Instagram social media. The content must include on-screen text that portrays LANY positively and cannot contain NSFW material or be a collaborative post. When posting, you must use the hashtags #LANY #lovesongs #livemusic.

To submit the clip, you have to send a screen recording of your analytics to the delivery form channel where all watch times, graphs, and locations are clearly visible. Payment is 1 dollar for every 1,000 views with a minimum of 2 dollars to be paid and a cap of 400 dollars per video. A maximum of 30% of the budget will be paid.

Closed

What the campaign publishes

CPM
$1.00
Rate per thousand views: what the campaign pays for every 1,000 views on an approved clip.
Min. views
2,000
Threshold: the views a clip needs before it starts earning. This is the TikTok one, the network where you get there soonest.
Min. payout
$2.00
Minimum payout per clip: the least a clip must earn for the campaign to pay it. Below that, nothing is paid.
Start
1 month ago
When the campaign opened, according to the platform. If it only publishes how long it has been open, that is what is shown.
Budget
$4,110
The total the campaign has put up to pay clippers.
Left
$0
Budget still unspent: what is left of it.
Spent
$4,110
What is already committed to approved clips. It is not the same as paid out: the platform sets the money aside when a clip is approved and pays it later.
Paid
$0
What the platform says it has already paid to clippers. Not yet: the $4,110 spent is paid out later.
Clippers
42
How many people have joined the campaign, according to the platform.
Clips
97
Approved clips: the ones the campaign has accepted for payment.
Views
4,042,156
The total views across its clips, according to the platform.

Worth knowing

For
  • ✓The average clip clears the minimum with plenty to spare
  • ✓Takes three networks: the same clip works on all three
  • ✓No dedicated account, no application: you join and post
Against
  • ✕
    Requires an audience from Tier 1 and Tier 2
    Audience: Tier 1 Majority, Tier 2
  • ✕Nearly exhausted: barely any budget left
  • ✕With 42 clippers inside it has paid nothing yet
Before you join
  • •No dedicated account · Open, no application
  • •Tier 1 Majority, Tier 2
  • •30% of budget
  • •from the approved assets folder in the brief

Score

4.9Fair

What adds most: clearing the minimum and cap per video. What takes away most: free budget.

82% backed by this campaign's own data · likely range 4.0–6.0What its platform does not publish counts as the market average. The range shows where the score would land if that data looked like the worst or the best 10% of the market.

Per average clip
$41.67
at 41,672 views, the average of its 97 approved clips
10,000 views
$10.00
To start earning
2,000 views
Max per video
$400

Using the rate, minimum and cap the campaign publishes. What you earn depends on your views.

Why it gets this scoreIt starts at 5, the average campaign. Each bar is what one of the campaign's figures adds (to the right) or takes away (to the left) compared with the rest of the market.

  • Clearing the minimum+1.4the average clip clears the minimum 20.8 times over, across 97 clips
  • Cap per video+0.1at most $400 per video
  • Rules0.09 of 19 questions answered, each with its quote
  • Free budget−1.2$0 still unspent
  • Has paid−0.4$0 paid to clippers
  • Rate−0.1$1.0 per 1,000 · 1.0× the median rate

No data, these count as average: Time left (too young to estimate)

Rules

Which networks can you post on?required

Platform: TikTok, Instagram

How long does the clip have to be?required

Videos must be at least 8 seconds long.

Length: Videos must be at least 8 seconds long.

Which hashtags or tags must you include?required

#LANY #lovesongs #livemusic

Hashtags: #LANY #lovesongs #livemusic

Does it require anything specific in the title or caption?required

All clips must include on screen text that portrays LANY in a positive way

What gets your clip rejected or you removed?required

No collaborative posting, NSFW

* Notes: No collaborative posting, NSFW

Does it require the audience to be in a specific country?required

Tier 1 Majority, Tier 2

Audience: Tier 1 Majority, Tier 2

Where do you download the source material from?required

from the approved assets folder in the brief

Clip and post LANY’s concert moments and musical content from the approved assets folder in the brief

How do you submit the clip for approval?required

send a screen recording of your analytics to the analytics submission form channel which shows your watch times, all view graphs and locations. All pages of your analytics must be clearly shown.

Once your video passes minimum views (2,000 views), then please send a screen recording of your analytics to the analytics submission form channel which shows your watch times, all view graphs and locations. All pages of your analytics must be clearly shown.

How and when do you get paid?informative

30% of budget

* Max Clipper Payout: 30% of budget

Official documents

Content Rewards · The Clip Ship · Instagram, TikTok, YouTube
Source: 31 October 2026

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